FREE HOMEPAGE MESSAGING SCORE

TO YOUR PROSPECT, YOUR HOMEPAGE SOUNDS LIKE WAH WAH WAH

Paste your homepage URL. In 30 seconds, Wah-Wah reads it the way a skeptical prospect does, scores the jargon, names your six worst lines, and shows you exactly what to say instead.

No credit card. No signup. Just paste a URL and go.

30s
To scan your homepage
6
Worst lines, exposed
1
Rewrite you can ship
$0
Free, no signup
THE PROBLEM

YOUR HOMEPAGE IS TALKING TO ITSELF

01

Jargon Soup

Redefining. Data-driven. Built for growth. Every agency reaches for the same words, so the prospect's brain filters all of them out before they ever reach the part that decides to book a call.

02

You Can't Hear It Anymore

You wrote those lines, so to you they sound like meaning. To the person deciding whether you are worth a reply, they sound like the teacher from Peanuts.

03

The Best Line Is Buried

Your sharpest, most specific claim is usually sitting twenty lines down, under a pile of throat-clearing that nobody reads. Wah-Wah finds it and drags it to the front.

WHO THIS IS FOR

BUILT FOR PEOPLE WHO
WROTE THEIR OWN SITE

Agency owners who wrote their own homepage years ago and can no longer tell which lines land and which ones are noise
Founders rewriting their site who are tired of sounding like every competitor on the same shortlist
Marketers who suspect the messaging is jargon and need proof in hand before they win the argument internally
Anyone about to pay for a redesign who is smart enough to fix the words before they pay to make the wrong words prettier
FROM YOUR REPORT

WHAT YOU GET IN 30 SECONDS

WAH-WAH SCORE
62%
Your homepage describes what you do in fluent agency, then makes the prospect dig for the one reason they should care.
WORST OFFENDER
"Redefining digital performance advertising"
What a prospect hears: every agency claims to be redefining something, which means nobody is redefining anything. The line right below it is a thousand times better and should be the headline.
WORST OFFENDER
"Data-proven to resonate"
What a prospect hears: "resonate" is the word you reach for when you do not want to say "sell." You grew a client's revenue 108 percent. Say that, not that your ads vibrate sympathetically.
WHAT YOU COULD SAY INSTEAD
No room for bullshit. We grew Stetson's revenue 108 percent in year one, and we can explain exactly how in plain English.
HOW IT WORKS

THREE STEPS. THIRTY SECONDS.

1

Paste Your Homepage URL

Drop in your URL, and the robot reads the page the way a skeptical buyer does.

2

Get Your Score

You get a bullshit score, your six worst lines, and the plain translation of what each one says to a buyer.

3

Fix The Words

Take the rewrite and put your best, most specific line where the prospect will actually see it.

WHAT'S NEXT

THE ROBOT FINDS THE PROBLEM.
THE HUMAN FIXES IT.

Wah-Wah reads your homepage for 30 seconds and catches the worst of it. DemandOS is the human version, where Tim crawls your whole story, interviews the clients who loved working with you, and builds the positioning your entire team can sell from. Robot-Tim, the automated version that does the same crawl and interview on its own, is coming soon.

The Full Excavation

Not one homepage. Your whole site, your sales calls, and the wins you forgot to put on the website.

The Client Interview

Tim talks to your best clients and surfaces the thing they got from you that was never on the invoice.

The Axis

You walk away with a positioning document your founder, sales, and marketing all run from without comparing notes.

QUESTIONS

BEFORE YOU ASK

Do I need to create an account?

No. Paste your homepage URL, get your score. No signup, no credit card, no login.

What URL do I use?

Your homepage. Wah-Wah reads the live page the moment you run it and scores the messaging a prospect actually sees today, not a stale snapshot.

What does the score mean?

It measures how much jargon and throat-clearing stands between your prospect and a reason to call you. A lower score means your homepage gets out of its own way. A higher score means your best line is buried under words every agency uses.

Is it just going to trash my site?

No. Wah-Wah names the weak lines, but it also finds your strongest, most specific claim and shows you where it belongs. Most of the time the better line is one you already wrote and buried twenty rows down.

Does it store my homepage or any data?

Wah-Wah reads your live, public homepage to generate the score and the rewrite. It is built to read the page in front of it, not to harvest anything behind it.

Will it work for any kind of business?

It works best when there is real homepage copy to read, so a deep, opinionated site gives you a sharper score than a thin landing page. It is especially built for agencies, B2B services, and any business that sells on a call.

What is Robot-Tim?

Wah-Wah reads your homepage for 30 seconds. Robot-Tim crawls your whole site and interviews you the way Tim interviews your favorite clients, then hands you the rewrite. Robot-Tim is coming soon. The human version is taking clients now. See how the human version works.

Is it really free?

Yes. Score your homepage as many times as you want. No signup, no credit card, no trial that turns into a bill.

STOP SOUNDING LIKE
EVERY OTHER AGENCY

You can keep the lines you wrote and hope they land, or you can see exactly what a prospect hears and fix the one that matters. One URL, and a completely different homepage.

SCORE YOUR HOMEPAGE FREE →

Free. No credit card. No signup.