Talking About Ideal Customer Profiles, Brand Promise & More on the Beyond Keywords Podcast

AUTHOR:
Table of Contents

I was completely thrilled and delighted to be the inaugural guest of Kole McRae’s Beyond Keywords podcast. In this episode, Kole & I chat about the ideal customer profile and how brands, especially retailers, can shape their messaging and story to match their customer’s needs. (After all, that is what marketing IS…sometimes that is hard to remember.)
Take a listen here:

Or download it on:
apple podcast

SHARE:
Table of Contents
Categories

You May Also be Interested

Podcast

Dave Jackson- The Kilroy Report

Dave Jackson, founder of School of Podcasting, speaks with Tim about leveraging podcast marketing. Dave has been in the podcasting space since 2005. Back then he

Read More »
Agency Growth

Horizontal vs Vertical Growth

Should agency leaders be thinking about growing horizontally or vertically? Horizontal growth means that you are providing services to people regardless of industry or size. You

Read More »