Jan Back is a veteran marketer who is kind enough to share what marketers want from agencies.
You’ll learn how to avoid the biggest mistakes that agencies make during the pitch (25.47) and how to listen to your clients (28:07) and how to have the right level of flexibility in your account management strategies. Additionally, creating operational/tactical & strategic communication paths (30:14).
The Urgent Emergency
The Urgent Emergency – Winning Wednesday – Nov 15, 2023 Is urgency your friend when trying to close new business? As I sat down to