by timkilroy | May 6, 2020 | advertising, Agency Growth, entrepreneur, marketing, sales, Selling
Ryan Reynolds has got a lot going for him. He is handsome. He is something like the 10th best paid actor in the world. He is really f’ing funny. If you don’t find something to smile about in his Twitter feed, you are probably incapable of smiling. He seems to have...
by timkilroy | Apr 23, 2020 | cold email, lead generation, marketing, prospecting
I am a big fan of cold email for prospecting. I think it is such a useful prospecting tool that I wrote a cold email guide. I’ve run across something that runs totally contrary to what I expected. In my e-mails, I give away some super high-quality content (like...
by timkilroy | Aug 14, 2018 | entrepreneur, Ideal Customer, marketing, sales, Selling
There are literally millions of posts about marketing hacks and tips that will tell you how to make buyers come flocking. But most marketing discussion stops before the marketer begins selling. The online “gurus” you might give you advice around ad tactics, or their...
by timkilroy | Jun 12, 2018 | Agency Growth, entrepreneur, marketing, Start Up Your Startup
I heard recently that 70% of drivers consider themselves to be above average. Obviously, that can’t be true – if you need some help with that math, just drop me a line. I don’t consider myself to be part of the majority. I am not a good driver. I’m not bad in...
by timkilroy | Apr 6, 2018 | Agency Growth, entrepreneur, marketing, Selling
I do spend a lot of time focusing on the right client for your business, in some ways refining to the right kind of client is a second order of business. In order to serve that “ideal” client, your business has to offer value to that ideal client. Startups and early...
