by timkilroy | Feb 6, 2018 | agency, Agency Growth, entrepreneur, marketing, TripleThis
Before we get into the meat of this discussion, let’s remember that I think referrals are awesome. They are a truly wonderful source of revenue and are a reward for doing great things for people in your network. What they aren’t, however, is a scalable,...
by timkilroy | Feb 2, 2018 | agency, Agency Growth, entrepreneur, startup, Startups, triple this, TripleThis
All businesses get stuck at some point. But for agencies, it is often at a point where the founder/owner/operator is maxed out. Many agencies start out with the founder involved in all aspects of the business. And when the founder or owner-operator is at 100%...
by timkilroy | Jan 31, 2018 | agency, entrepreneur, fully forward future, Start Up Your Startup, startup, Startups, triple this, TripleThis
This is a little more “Rah, Rah” than many of my blog posts, but I have been doing a lot of reading recently (check out my review of Ray Dalio’s Principles) as I get ready to put the #TRIPLETHIS business growth platform into book form (there, I said...
by timkilroy | Jan 31, 2018 | agency, entrepreneur, Selling, Startups, triple this, TripleThis
Variable revenue can be an performance marketing agency’s kryptonite. Those delicious fees that are tied to the amount of media spend can feel so comforting, and give you the sense that your good performance can lead to more spend. That isn’t always the...
by timkilroy | Jan 25, 2018 | agency, entrepreneur, Start Up Your Startup, startup, Startups, triple this, TripleThis
I was listening to the James Altucher podcast featuring writing coach Jeff Goins and the topic is “Real Artists Don’t Starve”. The over-riding idea is that successful artists, what Goins calls “thriving artists” do not create art to make...
by timkilroy | Jan 24, 2018 | agency, entrepreneur, Ideal Customer
I put together another quick video about creating your ideal customer profile – but this time, we aren’t just sorting to create a single ideal customer profile based on the client attributes. I want you to start thinking about modeling your customer...
